Charmed to meet you ✨
Literally obsessed with everything Gen Z, our inspiration is all to do with you – from pop culture TV and music, to things that matter like gender equality, pride and everything in between 💗
We're all about making Y2K fashion affordable, accessible and with quality you can trust for our Charm Gang across the globe.
Each piece has been specially curated for confidence, comfort and style, so whether you're attending classes for school, roadtripping with the girls or just living your best life, you are a vision for every occasion.
You bring the style, we'll add the charm 💫
Behind the scenes with CHACHA 💅
Based in the US, UK, Europe and Hong Kong, we're a seriously passionate team of fashion enthusiasts on a mission to bringing fun, confidence and new ideas to closets all across the globe.
Our team is 80% female and our diverse cultural backgrounds means we're always sharing and spreading new conversations, global issues and inspirations amongst each other 💌
If you'd like to join our team, click here 🌟
Changing the way you shop 💚
We are making fashion a smart and socially responsible one.
We've only got one planet, so we're treating it with care and respect. At CHACHA, we're taking steps to do everything we can to make sure our business operations don't harm our Earth 🌍
Our packaging is biodegradable and we hold minimal inventory on all our pieces so that we're not creating unnecessary waste ♻
We also care about who we work with. This means we only partner with manufacturers and factories who believe in fair pay and creating safe, clean and professional working environments for their people 💡